Welcome to the PPC Designs blog. This is where startup, SaaS, and e-commerce founders get clear, practical guidance on marketing that performs. You’ll find deep dives on paid media strategy, analytics that make sense, conversion tracking that actually works, and what it takes to launch and grow without wasting time or budget. Every post is built around firsthand experience—written for small teams trying to move fast, make smart decisions, and build something that lasts.
Tools I Recommend to Set Up CAPI, Enhanced Conversions & Advanced Tracking
Without accurate data, optimizing campaigns becomes guesswork, leading to wasted ad spend and missed opportunities. Advanced tracking methods like Meta's…
Reading Time: 3 min
5 Seconds or Bust: The Brutal Truth About Winning on YouTube Ads
YouTube is unforgiving. With Google Search ads, quality is measured by what happens after the impression. A user sees your…
Reading Time: 3 min
29 Thumb-Stopping Words That Drive Clicks on Facebook & Instagram
Scrolling on social media is fast and brutal. If your ad headline doesn't spark emotion or curiosity in under 2…
Reading Time: 3 min
SaaS Isn’t Skincare: Why Acquisition Strategy Depends on Your Business
I've worked with everything from fast-moving DTC skincare brands to high-growth SaaS startups. And if there's one lesson that cuts…
Reading Time: 4 min
SaaS Landing Page Tips to Drive Signups & Demos
I’ve worked with dozens of SaaS startups—bootstrapped and venture-backed, pre-revenue and scaling fast. I’ve seen brilliant teams with solid products…
Reading Time: 5 min
Google Ads Cheat Guide for High-CTR Search Ads
Struggling to write Google Ads that actually get clicks? This post breaks down the "cheat words" top-performing advertisers use to…
Reading Time: 4 min